Advertising Your Car

Your advert is the only chance you've got to generate interest in your car. With all the other cars that buyers have to choose from, a poorly worded or vague ad will simply be a waste of space. What you do need to include are:

Type of Car

Give the exact make, model and specification of the car, including the engine, trim and bodystyle. For example, don't just say "Chevrolet Malibu", put "Chevrolet Malibu SS 1SS - 3.9L V6 SFI with 240 hp, five-door diesel automatic". Make sure that you include the year.

Mileage

State the exact mileage; don't just say high or low.

Color

Avoid using the manufacturer's color name as this will mean little to many buyers. Say whether it's light, mid or dark, then say what the basic hue is, along with whether it's metallic or pearlescent. For example, "dark metallic blue" is a much more helpful description than "Pacific Storm".

Previous Owners

State how many previous owners the car has had, unless there are a high number for the age of the car.

Features

This is where you can really sell your car - mention key features such as alloy wheels, air conditioning, central locking, sat-nav and electric windows. This is your opportunity to set your car apart from the others.

Price

Make sure you put a price - don't just say "open to offers". You can find out more about how to set a realistic price here.

Photographs

If possible, include a color photograph - this will make your advert stand out and give you a better response. If you're advertising online, you may be able to attach a number of photos; add as many as you're allowed to show the interior and exterior condition of the car.